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Workforce Analytics: Understanding & Leveraging Metrics in Human Resources

Presentation Summary:

Fernán R. Cepero, PHR, SHRM-CP, Chief Human Resources Officer & Chief Diversity Officer, YMCA of Greater Rochester shares his insights into understanding and leveraging metrics and analytics as indicators that enable HR to track and measure performance on different aspects and ultimately predict the future.

DESCRIPTION: HR metrics are a vital way to quantify the cost and the impact of employee programs and HR processes and measure the success (or failure) of HR initiatives. They enable a company to track year-to year-trends and changes in these critical variables. Participants will learn why, how, and what to measure to demonstrate the Return on Investment (ROI) of the human resource function to organization stakeholder.

LEARNING OBJECTIVE: HR metrics are sometimes overlooked by businesses who assume they're too complicated to deal with. But HR metrics can help uncover strengths and weaknesses within a company and allow you to understand which areas you need to focus on improving and which ones you need to capitalize on.


Presenter Bio:

Fernán R. Cepero, MA, MS, PHR, SHRM-CP

Chief Human Resources Officer & Chief Diversity Officer

YMCA of Greater Rochester

YMCA Of the USA Human Resources Partner Organizational & Global Leader

Fernán R. Cepero, MA, MS, PHR, SHRM-CP, Organizational & Global Leader is Chief Human Resources Officer & Chief Diversity Officer for the YMCA of Greater Rochester. Fernán has also served an Employee Development Manager for Nestlé Waters North America (NWNA) where his responsibilities include recruiting, employee development and ensuring effective succession planning. Prior to this position he served as Human Resource and Employee Development Manager for Xerox Corporation. There he was responsible for the creation and implementation of their People Development Strategy, where in, he developed and maintained a pool of management talent to meet the company’s long-term needs.

Fernán is an Adjunct Professor of Human Resource Management and Organizational Development at Medaille College, Bryant & Stratton College, Monroe Community College, St. John Fisher College, Southern New Hampshire University, and the University of Phoenix.

He is Past President of the Genesee Valley Chapter of the Society for Human Resource Management and Past State Director of the New York State Society of Human Resource Management. He currently is on the Board of Trustees for Eugenio Maria de Hostos Charter School and serves as Chair of the Human Resources Committee. Fernán was appointed Commissioner to the Civil Service Commission for the City of Rochester, New York in 2015 by Mayor Lovely A. Warren.

Fernán is a 2005 recipient for the Andrew Young Award for diversity & inclusion from YMCA of the USA, a 2007 recipient of Human Capital Magazine Future HR Leaders Award, a 2013 inductee into the Latino American Whos Who, and most recently the 2017 recipent of the Values Based Leadership Award from the National Human Association (Rochester Chapter).

He holds an M.S. in Human Resource Development from Rochester Institute of Technology, an M.A. in Foreign Studies from the American University and a B.A. from Fordham University. Fernan maintains certifications from Mager Associates in Instructional Module Development & Criterion Referenced Instruction. He is certified to administer Consulting Psychologist Press, standardized psychological profiles including the Myers-Briggs Type Indicator® (MBTI), the Kirton Adaptation Innovation® instrument and is a certified consultant for The PROFILOR® instrument. Fernan is also a Development Dimensions International (DDI) facilitator.

Fernán resides in the South Wedge Historic District, a national historic district and neighborhood located in southeast Rochester, Monroe County, New York with his wife Nannett (an ethno botanist), daughter Kari-Elyssa (a freshman at Nazareth College in Rochester), dog Kodiel (watchdog), and cats Jasmine & Ryoku (who regard everyone in the household including the dog to be at their beck and call/meow).

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